Portland, Maine, Marketing Executive Speaks at National Conference
PORTLAND, Maine, May 16, 2018 /PRNewswire/ — Kristen Bailey of ZipLine, a provider of payment-powered and rewards-driven loyalty programs to the retail industry, will be a guest speaker at the Gilbarco Veeder-Root’s Retail & Fuel Technology Conference in Myrtle Beach, South Carolina, this week.
The conference is attended by convenience retailers and fleet management executives from throughout the U.S. and showcases the latest industry technologies.
Bailey, chief marketing officer at ZipLine and a national expert on building brand affinity, will lead a panel discussion on loyalty and mobile technology. She’ll share best practices for leveraging loyalty and mobile payment programs to generate sales lift, and the latest trends.
At ZipLine, Bailey leads sales, marketing, business intelligence and consumer engagement.
Most recently, in March Bailey spoke at the C-Store Loyalty Forum in Chicago about how to unify payment and loyalty in the guest experience.
ZipLine (www.zipline.biz) provides branded payment-powered, rewards-driven loyalty programs to retailers in the U.S. With expertise in providing ACH payment technology platforms for more than 15 years, ZipLine has the largest market share in the fuel and convenience industry, and its platforms are the number one form of payment at some of the largest national retail chains. The company has locations in Portland, Maine, and Coconut Creek, Florida.
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